Pursuader's

This documentary on the world of marketing enhanced my knowledge of the marketing industry. I'll have to watch this again before I take my marketing class in the spring. To most people, marketing is simply a way for businesses to attract consumers to buy their products. But according to the Persuader's, marketing is much more than this. It's the ability to capture the emotions of individuals and figure out exactly what they need and give these needs to them in the form of products and services. As consumers, we are constantly exposed to marketing and it never ends. The persuader's accurately label marketing as "the clutter". This clutter is everywhere.